The challenge of providing good feelings

As Zig Ziglar used to say, “Your attitude, not your aptitude, will determine your altitude”.

In sharing thoughts on this with a friend, she reminded me of the story about the two travellers. Are you familiar with it?

It starts with a Greek philosopher out the front tending to his garden. A passing traveller on the way to the next town pauses to ask him what the people are like there.

"How did you find the people at the last town you were at?" asks the philosopher. "Generous, outgoing, the finest people you could meet,” says the traveller. "Well, you'll be pleased to know you'll find the people at the next town are just like that, too," said the philosopher.

A second traveller pauses later in the day to ask the same question.  The philosopher again asks for his experience of the people at the town he has just left. "Greedy and totally selfish. They'd steal the shirt from your back," answers the second traveller bitterly.  "Well, I'm sorry to tell you that you'll find the people in the town up ahead exactly the same," says the philosopher, before turning back to his gardening.

And that is how people often are.  The way they are feeling within and about themselves affects the tinting on the glasses that they view the world through.

Our challenge as outstanding service providers is to positively influence how our customers (and our employees) feel within themselves and about themselves so that they view the business we represent positively.

Visual courtesy of Shutterstock

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Jurek Leon is a storyteller, speaker and trainer. Subscribe to Jurek's FREE monthly 'Terrific Tips' e-newsletter at Alternatively, email