Terrific Blogs

Jurek's Blog - latest entries

  • Try this because what you think about matters
    A study done by Positive Psychology reported in Peter Rowe’s Profitune newsletter shows the benefits of training your mind to focus on the positives. A group of adults aged 35-54 were given a nightly task of writing down three things that went well for them that day, including an explanation of why. The following three months showed their degrees of Continue…
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  • Shape up or ship out
    So often businesses fail to capitalise on the opportunities created by events in their community and in doing so leave customers and prospective customers underwhelmed. I was reminded of this when reading an excellent article ‘Ship day or sh*t day?’ in Smart Company’s newsletter.  The author, international retail consultant Kevin Moore was discussing the failure of retailers and often of Continue…
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  • Are you a stickler for standards?
    What’s the difference between OK and excellent? How do your team members and your customers decide? What part do standards and procedures play in influencing how suppliers and customers judge your business? These are three of the questions addressed in Winston Marsh’s interview with Jurek Leon. Turn up your speakers and click on the link below to listen to this Continue…
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Terrific Retail Insights - latest entries

  • Capitalising on cruise ships
    Planning and managing the customer experience is essential to the success of any event for individual organisations, for communities and also for towns and regions. As the saying goes, it isn’t easy to read the label from inside the jar. In the same way, it can be equally challenging to see the world through the eyes of the first time Continue…
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  • How misplaced merchandising damages your profitability
    The CEO of The Reject Shop in Australia was reported recently as saying that their failure to execute an effective merchandising strategy contributed to a 28% drop in net profit for 2017. In commenting on this in Smart Company, Professor of Marketing and Consumer Behaviour at Deakin University, Paul Harrison made some valid points that I often hear my colleague Continue…
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  • Competing with discounters
    A retailer was dismayed when a brand new business much like his own opened up next door and erected a huge sign which read BEST DEALS. He was horrified when another competitor opened up on his right, and announced its arrival with an even larger sign, reading LOWEST PRICES. What could he do? How much should he discount? He didn’t, Continue…
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