Category Archives: Jurek’s Blog

Young Royals Boost Small Business

It was terrific to read the story recently about Prince Harry and his recent bride Meghan’s trip to Cardiff and the boost this gave to a local business. Hiut Denim a seven-year old company in Cardigan, Wales employs 16 people and makes 160 pairs of jeans each week. Each pair is signed by the person…
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Lessons from a café

I've used a recent post titled ‘Instead of Advertising’ as a case study with business owners and managers twice in recent months. While it focuses on a restaurant it seems that we can all relate to their predicament in cost effectively attracting more customers, more often to such establishments. In a recent newsletter, Winston Marsh…
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Instead of Advertising

Imagine for a moment that you run a restaurant. You desperately need to get more bums on seats on a regular basis. You’ve got lots of salespeople phoning up offering advertising deals that are at best likely to be marginally effective. What will you decide to spend your precious advertising budget on? Here are some…
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Weighing up the cost of (not) training

We all know training is important but rarely do busy bosses with tight budgets prioritise it as a Quadrant One activity – ‘urgent and important’. If you aren’t familiar with that term take a moment to read the recent post on ‘Time Management Tips’. Training, a Quadrant Two activity, tends to get put to the…
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Time Management Tips

My colleague Jan Collins works with our clients on eliminating time wasters, being clear about what to focus on and what not to focus on in their businesses and in developing effective time management habits. In doing so, she shares with them one of Stephen Covey’s time management tools. This involves separating activities into four…
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Beechworth Baker clobbered

I’ve written about Tom O’Toole twice in recent editions of our Terrific Tips enewsletter, not because of the great work being done in his expanding group of regional bakeries, though I often share his video case studies in workshop sessions. It was his amazing fundraising trip through the centre of Australia that recently captured my…
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Pushy versus Persistence

If you have a fear that you will be perceived as being pushy, that’s something that you really need to think through.  Examine your beliefs. They could be holding you back from getting sales that your customers will in the long run thank you for. There is a major difference between being pushy and being…
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Zappos.com powered by service

I an earlier post I included a story about the ‘Face Game’ American footwear and clothing online retailer, Zappos, use to help build internal communication and understanding. In his book, Delivering Happiness – A path to profits, passion and purpose CEO and co-founder, Tony Hsieh shares his views on the role customer service played in…
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“Please don’t hesitate…”

When working with clients on the language they use in proposals, covering letters and emails one of my first tasks is to cut out meaningless words and phrases. As an example, how often do you see business correspondence concluding with the phrase, “Please don’t hesitate to contact me...”? It’s one of those hackneyed phrases that…
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Why ‘Quotes’ and ‘Quotations Forms’ should be banned

It’s OK for customers to ask for a quote but please don’t make it part of your language and don’t complete a ‘Quotation Form’ for a prospective customer. Why? Because Australia is the land of 3 quotes (it’s probably similar in other countries too).  If someone gets a ‘quote’ from you, they almost feel obliged…
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